Low Allergy, Asthma Friendly & Eco-Responsible Cleaning Products

Finally! An awesome cleaner for sensitive people.

If you or your kids suffer from asthma, allergies or sensitive skin, you know that your biggest challenge is finding hypo-allergenic products that actually work. PuraChoice products give your house a sparkling finish without aggravating allergies or polluting the environment.

These low allergy, asthma friendly and eco-friendly cleaning solutions were developed over years of extensive testing and research. They’re made with essential oils and plant-based ingredients that are safe for sensitive skin, allergies or asthma and still deliver incredible cleaning power, while removing surface and airborne allergens.

The PuraChoice range features your 3 essentials.  Between the Lime Kitchen Cleaner, Lemon Myrtle Glass & Surface Cleaner and Pink Grapefruit Bathroom Cleaner, you can remove many surface and airborne allergens AND get your whole home gleaming!

What began as the project of an asthmatic Mum is now the saviour of homemakers across Australia.

More Reasons to Love Us:

Non Toxic Plant Based  Hypoallergenic  Contains No Nasty Chemicals  Natural Essential Oils   Palm Oil Free  Septic & Grey Water  Safe  No Chlorine/Bleach  No Phosphates  No Sodium  No Synthetic Fragrances  No Petrochemicals  No Animal Derivatives          Cruelty free  No Harsh Detergents  No Glycols or Ammonia  NO TEA/DEA or EDTA  No Parabins or SLS/SLES  Readily  Biodegradable  Contains Dermatologically Tested Ingredients  **pH Neutral  **Stone Safe 


**Glass & Surface / Kitchen Cleaner Only


PuraChoice Cleaners meet the requirements for ready biodegradability of a single organic substance or natural product when tested according to AS4351 Part 2.

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Product Reviews

Reviewed by Cheryl Traini on 25/10/2019
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Fantastic Glass Cleaner
I have been using the Pura Choice Glass and Surface Cleaner for several months and have found it to be the best glass cleaner I have ever used. It requires minimal effort to clean the dirtiest windows and it dries to a streak free shine every time. The lemon myrtle essential oil in the product also leaves a lovely fresh smell in the area. I highly recommend this product
Reviewed by Tracey Huenerberg on 15/08/2017
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Purachoice Kitchen Cleaner
I have just purchased this product last week from Woollies after using the "Method" brand which is made in the US. On seeing that this product is made locally here in Aust, I was happy to purchase it and give it a try. I have only used it a couple of times so far but find it very effective and has a delightful lime smell that it not overpowering and extremely pleasant. It cleans better than the Method brand and I will continue to buy it as my regular cleaning product for the kitchen. Will be going to Woollies and seeing if they have the bathroom cleaner, as this is where I need a non-toxic low fume product due to me having asthma and cannot even go near a product containing bleach with its toxic fumes;
Reviewed by Jodie Morgan on 15/05/2017
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Finally I can breathe while cleaning.
Hi everyone, I recently purchased these products as I am an asthmatic and my Mother Inlaw has COPD. I am thrilled to announce I can clean the house without using my Ventolin. Some organic cleaners have a very strong herbal sent, but this cleaner doesn't, which is wonderful as it's not overwhelming. Also these cleaners actually work, and without having to scrub. I'm so happy. I will not use anything else. Thank you for making such amazing products. I now look forward to cleaning instead of dreading it. 😊
Reviewed by Nadine Castles on 20/04/2017
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Doesnt Affect My Asthma
Pura choice hypoallergenic ultra sensitive kitchen cleaner is great it works and doesn't affect my asthma or my sinuses. So great in fact I called the Rubbedin 1800 telephone number to voice my appreciation. Thank you kindly to the lady who answered on the other end and let me know that there are other products for the home available too.
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